Overview
SUPERBALIST is the largest online fashion retailer in South Africa, delivering fashion easily and efficiently to millions of South Africans. We helped Superbalist by creating SEO content that delivered 20% increase in traffic and 40% increase in revenue in just a single year.
Approach
Superbalist.com’s entire catalogue was being spun off into a large set of duplicates. Their mobile versions weren’t matching their desktop equivalents and what was left of their SEO content was being taken by spammers and scraped onto other sites.
During our time with Superablist.com, we also helped launch their content marketing blog that goes far beyond fashion, offering linkbait pieces crafted to generate quality links using the psychology of people’s egos and more.
Results
Categories’ Copy Reworked
Duplicate Pages Eradicated
Backlinking Domains Generated
Domain Authority Increase
